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Joico Color Infuse Red Shampoo

Red may be the color that turns heads faster than any other; but, unfortunately, it’s also the color that fades the fastest, too. So, we thought it was only fair to give our favorite redheads their very own shampoo. Color Infuse Red Shampoo gently removes impurities, while infusing hair with rich color.

Designed to bump up the intensity, shine, and lasting power of the richest gingers.

  • Instantly reignites your red
  • Long-lasting results through 12 washes
  • Boosts shine and smoothness
  • Over 2X stronger hair*
  • Controls static
  • Paraben-free

*Against combing breakage on damaged hair vs. a non-conditioning shampoo; when using Color Infuse Red Shampoo and Conditioner