Packs our triple-powered, healthy hair ingredients (Arginine, Tamanu and Monoi oils) inside an invisible liposome. This unique delivery system offers continuous release to the hair, protecting it against the recurring damage caused by daily styling and wear.


  • Gently cleanses with rich lather
  • Free of SLE/SLES Sulfates
  • Added softness and smoothness
  • Keeps blondes bright

Joico Blonde Life Brightening Shampoo