Cleanse and hydrate with the gentlest shampoo ever created for curls. Never disturbs hairs’ cuticle for remarkably frizz-free locks. 


Verbena, Basil & Tonka Essence


  • Delivers 96% color retention after 10 washes*
  • Extra gentle cleansing without stripping color or disturbing the cuticle 
  • Delivers weightless, concentrated hydration deep within without weighing curls down 
  • Nourishes and enriches hair with vital nutrients essential for defrizzing, smoothing, and extreme shine 
  • Provides unsurpassed color and heat protection

ColorProof TruCurl Curl Perfecting Shampoo